We need to talk.

We need to talk about work, stress and how the way you're working is causing you stress.

But first, let's see if we're on the same page.

How often do you feel like you're working a lot everyday, but end up feeling disconnected from your work, your business, your artistry at the end of the day? How often do you feel like you're never able to get on top of the truly important tasks or projects in your business? How often do you notice yourself moving through to do lists and tasks, only to groan on Friday afternoon after seeing yet another week has slipped by without tackling the one thing you really wanted to get done?

Please tell me it's not just me...

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You know that running a business means you've mastered that art of wearing roughly 486 hats, often during the course of one day. And that mastery is something you deserve to celebrate - you are a bonafide badass, and please remember to take your bow.

But the jumping from hat to hat, project to project, social post to email to product creation isn't just a formula for average work...

It's a formula for slow business growth, creative blocks and burnout.

Important note: your version of average is probably above average. Hi, recovering overachiever club. But your definition of average isn't based on what's normal, it's based on the business and impact and legacy of your dreams. So that's the definition we're using, and the 'just-getting-by' work isn't going to cut it longterm.

I talked on TikTok the other day about waiting to write every paper I've been assigned until the night before. Every one except one.

All of my papers got As, so by all the metrics I had I was killing it.

But the one paper I wrote slightly longer than 12 hours before it was due blew my professor away. She submitted it for awards. Suggested I submit it to be published, and helped me send it in to a conference. It got published, and I was flown to Canada to present my paper as the only undergraduate in a graduate level conference.

That's the difference between shallow work and deep work.

Shallow work, which I also call reactive work, looks like reacting to the day to day needs, constraints and energies that show up. It looks like minimal strategy, doing things in the moments before you need them, and leaving minimal time to sit, walk away from your work, think, edit, play with ideas, explore.

Again, your version of that work is still good... but that's what makes it so dangerous.

Your good enough work is still good. It's just not the kind of good that's going to create a legacy for you to leave behind.

For that, you need deep work.

And for deep work, you need deep rest.

If you see yourself in these words, your business needs this retreat. You need this retreat. And dear god the world needs you to be at this retreat, because there are things you can say, offer and create that we need.

By avoiding this kind of work, you're keeping yourself in the shallow end of your gifts. That probably feels safer, might actually be safer, but you are also drastically limiting how successful and creative and important you and your work get to be.

So the TLDR is, there's really incredible work you're here to do, and by avoiding creating deep work space for yourself, you are staying in the shallow end of your skillsets and your gifts, which means you're depriving you of success and impact in your depriving us of your art.

​When you're ready to change that, get your spot in Deep here.​

x

Chelsea